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![]() The Ghost of Sales Present: Solution Selling This approach was also known as “alligator selling,” because the salesperson had a big mouth and little ears (i.e., all talking and no listening). It was hard for buyers to compare alternatives or even know if what the rep was saying was right.Īll salespeople had to do was “show up and throw up” their pitch to meet quota. The Ghost of Sales Past: Alligator Sellingīefore buyers were empowered with instant access to information on the internet, most sales reps could get away with simply pitching product features and benefits and having the prospect believe them. ![]() ![]() Let’s look at where sales has been and where it’s headed. In 1990, Amstrad attempted to enter the console video game market with hardware based on its successful Amstrad CPC range but also capable of playing cartridge-based games with improved graphics and sound. Main articles: Amstrad GX4000 and Amstrad CPC § The plus range Video game hardware failures 3DO Interactive Multiplayer
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